Esther Loup Hershkovits is a writer and content strategist born and raised in the Lower East Side. She has been writing copy and editorial content since 2016 and has worked on marketing teams since 2013. Her favorite brands to work for are those looking to amount to more than the sum of their transactions. She is currently a fiction MFA candidate at Rutgers-Newark where she also teaches creative writing.

estherloup@icloud.com

01

articles in Paper, Mashable, Good Trouble, and Stab

02

blogs for Red Bull, Burton Snowboards, Anon Optics, Farnsworth, Solid Surfboards, April, Burb, and Bernstein & Andriulli Agency

03

website and social copy for Burton Snowboards, The Standard Hotels, Light Culture Podcast, Anon Optics, and Solid Surfboards

04

press releases for Light Culture Podcast and WONÁ Bridal

05

brand identity guides for Ride On Beach House and AVE Jewelry

06

proposal to NYC Department of Buildings for Shepard Fairey mural at the historic Germania Bank building